EVP, Sports Fans and Technology

EVP, Sports Fans and Technology Draftkings, is probably best-known for its fantasy sports contests football or soccer if youre in the UK, basketball and even tennis are just some of the sports they offer fantasy leagues in. So having fans of your company is probably one of the easiest ways to hire the best talent. Jason Jones is the Recruitment Marketing Specialist at DraftKings and he tells us how they are using technology and other strategies to attract the best talent in the highly competitive tech arena. Have a listen to the episode below, keep reading for a summary and be sure to subscribe to the  Employer Branding Podcast. Listen on  Apple Podcasts,  Spotify,  Stitcher  or  Soundcloud. In this episode you’ll learn: • Why you dont need to know your sport to work there • Why their pillars are around sports and technology • Storytelling and display ads are at the heart of their EVP • What a cappuccino has got to do with EVP • Why they needed a new career site and how it now works You can connect with Jason here.

What to Look For in Pro Resume Writing Services

What to Look For in Pro Resume Writing ServicesWhat to look for in for resume writing services? Most people are looking for the best at this point, and searching for the top providers online.Many folks looking for a job will be seeking out the very best from their prospective employer. They will use the free services first, or go to a bunch of low-end site that claim to do this type of thing, but end up wasting a lot of time and effort by getting terrible results. Or worse, they can spend too much money with these poor performers and wind up really disappointed when they find that they were unable to land the job they wanted in the first place.Often, jobs get lost in the shuffle because of a poor initial application. So, how does this all relate to the question of what to look for in resume writing services? It's a fairly simple concept: good services must have superb performance. In other words, you need to know that they did an excellent job with the job you're applying for.The thi ng is, any prospective employer worth his/her salt will see right through these low-quality sites, and will not hire anyone under any circumstances. They will check references, they will interview candidates and then they will evaluate the results to make sure that they were only hired by them. So, if your service can't get you a job even if they only interview you one time, how can they get you a job?A company that does not give the best answers about their services cannot be described as top notch resume services. Instead, they are doing business under a name that sounds like it is bogus, and it has to be. Other reputable companies offer to give you a free trial to test the service, so you can see for yourself.You should not take it personally that they don't have an excellent job. There are many good service providers out there, and some are just doing business under aliases. That's not necessarily a bad thing, however, because you want to be sure that you get a truly great servi ce.If you want to avoid having to spend the rest of your life waiting around to find out whether or not you got the job you wanted, look for a service that offers a seven-day, 100% guaranteed trial. You can get an idea of whether or not they are a credible provider before you pay for anything.Chances are, if the person or hiring personnel you are considering is positive, you will not want to pay anything to see if the job was yours. This is why there are so many reputable companies offering a free trial before you even give them your credit card number.

4 Ways to Build Your Employment Brand - Personal Branding Blog - Stand Out In Your Career

4 Ways to Build Your Employment Brand - Personal Branding Blog - Stand Out In Your Career So theres been a lot of focus on your personal brand, but have you ever considered your employment brand? Your employment brand is very similar to your personal brand in respect to marketing your expertise to the people in your networks. However, when you create your employment brand, youre specifically marketing yourself as a job seeker for employers and recruiters. By doing this, you can help recruiters discover you as a potential candidate for their company. Employment branding definitely switches gears from personal branding. As you brand yourself as a professional, the focus is on building your network and developing your career. With employment branding, you are building a brand as a job seeker in order to attract recruiters and employers. Therefore, your focus should be on how you want employers to view you as the right fit for their company. By creating your employment brand, you will be able to focus on immediate goals for your career. Think about where you want to be in the next five years and what type of job you need in this moment to fulfill those goals. When you create those goals, you will have a better idea of what type of job to look for and how you can market yourself as an asset for employers. If you’re wondering how you can build your employment brand, check out these four tips to help you get an edge on your job search: 1. Determine if youre looking for a job or a career. This is the first step in building your employment brand because as a job seeker you need to determine the desired results of your job search. Are you searching for a job because you want to try something new or do you want a job that will advance your career? By asking yourself these questions, you will be able to guide yourself in the right direction to help employers discover your employment brand. During your job search, figure out what it is you accomplish by looking for a new position. If you’re simply looking for a job to be employed, market yourself for positions where you want to stay at for a length of time. However, if you’re looking to advance your career, focus on finding opportunities to help you learn new skills and gain the experience you desire. Don’t focus so much on the title of the position or the company, but focus on what you will gain from working in that position and how companies will benefit from hiring you. 2. Create a blog for your journey as a job seeker. Did you know only seven percent of job seekers actually have a  blog or personal website? That means, if you start blogging, you will automatically stand out among the other 93 percent of job seekers! When you create a blog for your employment brand, it will serve as a tool for you to record what you learn during your job search and write about your experience. You can also use your blog as a way to demonstrate your expertise and build credibility as a job seeker. This way, when employers view your blog, they will be able to learn about your character, experience, and if you’ll be a good fit for their company. 3. Market yourself as an expert. Even though you are a job seeker, you are still a professional. To create a successful employment brand, its important to market yourself as an expert in your field. However, in order to do this successfully, you must build credibility for yourself. You can do this by marketing the experience youve had from previous jobs or internships as well as creating and sharing content relevant to your field. When you market the skills and accomplishments that define you as a professional, you will show employers confidence as a job seeker and they will be interested in learning more about what you have to offer. 4. Clearly state how employers will benefit from hiring you. Remember, your job search isnt just about your personal success. Employers are looking for candidates who will help their company accomplish goals and go above and beyond expectations.Your employment brand should illustrate how you are the best fit for their company and how youll help the company increase sales, save money, and become an asset for their team. Your employment brand is an excellent way for you as a job seeker to become noticed by employers. It will increase awareness of your employability and the skills you have to offer to a company. By following these employment branding tips, you will be able to maximize your job search, stand out among job seekers, and land a job that fits your career path. What are you doing to build your employment brand? Author: Heather R. Huhman  is a career expert, experienced hiring manager, and founder president of  Come Recommended, a content marketing and digital PR consultancy for job search and human resources technologies. She is also the instructor of  Find Me A Job: How To Score A Job Before Your Friends, author of  Lies, Damned Lies Internships  (2011) and  #ENTRYLEVELtweet: Taking Your Career from Classroom to Cubicle  (2010), and writes career and recruiting advice for  numerous outlets.